About

Rob Little is the Principal at Pytheas Advisory.

Rob has over 14 years experience providing services to businesses and governments in Australia, helping them to grow in the tech, professional services, clean energy, advanced manufacturing and defence sectors.

Passionate about business and economic growth, Rob helped build Invest Regional NSW, Australia’s only regional-focused business attraction agency. His team of highly motivated experts set new industry standards, and helped to facilitate over 100 business investment projects which attracted over $300 million in CAPEX and created over 7000 direct ongoing jobs.

Rob’s wealth of demonstrated experience includes playing a lead role in delivering:

investment attraction strategies for manufacturing, hydrogen, defence and regional NSW
tailored workforce development programs for strategic investors
targeted research and marketing assets for state and local governments
proactive engagement with ASX100 companies on behalf of clients.

He has also worked with 20+ councils across regional NSW, helping them develop and execute targeted business attraction strategies which leverage their local competitive advantages.

Rob, through Pytheas Advisory, now offers this expertise and experience to help you local or state government accelerate business attraction.

Pytheas – origin of the name

A Greek geographer, explorer, and astronomer from the Greek colony of Massalia (modern-day Marseille, France), Pytheas undertook a voyage of exploration to Northern Europe in 325BC. This journey marked the first Greek circumnavigation of the British Isles, the first sighting of the Arctic and polar ice, and the first recorded engagement with Celtic and German tribes. Pytheas embodies courage, exploration, and achievement, qualities shared by our clients.